So, you have just launched a new IR website. You are satisfied with the project’s development, and arehappy that you now have a dedicated page with a wealth of informationfor investors and shareholders to view online. You may even beexpecting a bump in...
Getting people to attend your event can be a lot of work and is very challenging. But thankfully, Instagram not only provides you with the opportunity to visually market your event, but it’s also a great way to share user-generated content to help promote your...
Some marketers believe that PPC ad campaigns are dead but the truth is that they’re just as effective and efficient at generating high converting traffic as anything else out there. If you’re experiencing trouble with your PPC AdWords campaign, then you...
One of the most common questions I get asked when it comes to SEO is how to rank outside of the city where your business is located. It’s natural for businesses to want to rank outside of the city that their brick-and-mortar operates in, but they have challenges...
The further into the fourth quarter we get, the greater the likelihood of a recession becomes. While some in the mainstream media have, on occasion, tried to inform Canadian Businesses that the economy is on the verge of contracting, these sort of commentaries have...
Are you in festive spirit yet? You’re not? Well, your customers certainly are! The holiday season is a time when people are actively searching for better deals online. The best way to get their attention is with email marketing. A well-crafted email campaign...